Every product. Clearly labeled. Every process. Traceable.
In the food industry, products, raw materials, containers, and load carriers must remain reliably identifiable throughout numerous production and logistics processes. At the same time, moisture, cold, heat, cleaning, and mechanical stress place special demands on the labeling solutions used.
The Plöckl Media Group (PMG) develops and manufactures high-performance barcode and RFID solutions for applications in food production, processing, packaging, and logistics. Depending on the process, surface, and environmental conditions, the labels can be specifically tailored to meet the respective requirements.

Unique Identification for Food Processing Operations
From raw materials through processing and packaging to storage and distribution, food products go through numerous process steps. Unique identification establishes the link between the physical product, container, or unit load and the associated information.
Barcode and RFID solutions support automated data capture and enable reliable tracking of products, batches, containers, and production information. This allows for transparent production processes, inventory management, and the tracking of goods movements.
Making Production Processes Transparent
From raw materials to the finished product, food items go through various production and processing steps. Clear labeling helps reliably identify products and batches at each stage of the process and clearly assign information to them.
During processing, for example,
raw materials and batches can be labeled and recorded. During packaging, labeling can be used to uniquely identify products and associate them with the corresponding production or batch information.
Reliably Tracking Containers and Load Carriers
Reusable containers, crates, pallets, and other load carriers are an important part of many food processing operations. They are regularly moved and reused between production, warehousing, cleaning, and distribution. Unique labeling makes it possible to reliably identify these containers and load carriers and track their movements. Barcode and RFID solutions support end-to-end identification and provide transparency regarding circulation, inventory, and locations of use.
Labeling for Demanding Conditions
Labels in the food industry must withstand various stresses depending on their application. Moisture, cold, condensation, cleaning, and mechanical stress can impair the adhesion and legibility of conventional labels.
Special requirements arise, for example, in deep-freeze environments, on damp surfaces, or during recurring cleaning processes. For such applications, the material, adhesive, and label construction can be specifically tailored to the respective conditions.
Unambiguously identify products. Track reusable items transparently.
With the right barcode and RFID solutions, products, containers, and load carriers can be reliably recorded and tracked throughout the production and supply chain.
PMG TECHNOLOGIES FOR THE FOOD INDUSTRY
Technologies for Reliable Identification in the Food Industry
Food processing places high demands on labeling and data collection. The Plöckl Media Group offers a variety of technologies and designs for the reliable identification of products, packaging, containers, and load carriers.
🔧 Technical Specifications of Our Labeling Solutions
To ensure that labeling works reliably even under demanding conditions, our solutions can be specifically tailored to each application.
Temperature Resistance
Depending on the product and application, labeling solutions are available for a range of temperature ranges, from deep-freeze applications to elevated temperatures.
Moisture Resistance
Suitable materials and protective coatings enable reliable labeling even in high humidity, condensation, and fluctuating environmental conditions.
Cleaning Resistance
Labeling solutions designed for applications involving repeated cleaning are available, for example, for reusable containers and load carriers.
High Mechanical Resistance
Robust materials and durable surfaces are suitable for applications involving friction, impacts, and recurring mechanical stress.
Reliable Adhesion
Various adhesive systems enable permanent labeling on different materials and surfaces, depending on the substrate and operating conditions.
Consistent print quality
Appropriate printing processes and protective coatings ensure that information and codes remain legible even under demanding operating conditions.
Custom formats and designs
Labeling solutions can be produced in various sizes, shapes, and designs, as blank or pre-printed solutions.

Signage in areas where food processing operations are controlled
Plöckl Media Group's labeling solutions are used wherever products, as well as reusable containers, crates, pallets, and other load carriers, need to be clearly identified and tracked throughout food processing operations.
Production & Processing
Clear labeling of raw materials, intermediate products, batches, and finished products.
Reusable Containers & Crates
Permanent identification and tracking of reusable containers and crates.
Warehouse & Inventory Movement
Support for inventory management, identification, and tracking of goods and containers.
Production Logistics
Unique identification and tracking of products, containers, and load carriers within the production process.
Cleaning
Labeling solutions for containers and load carriers that are regularly subjected to cleaning processes.
Refrigerated & Frozen Storage
Labeling solutions for applications involving low temperatures, condensation, and changing environmental conditions.
Packaging
Reliable identification of products, packaging, and production information.
Distribution & Supply Chain
Supporting end-to-end identification and traceability throughout the supply chain.
FAQ About Food Labeling
What type of labeling is suitable for the food industry?
Depending on the application, barcode or RFID solutions can be used. Key factors include the process, the surface, the temperature, the environmental conditions, and the desired method of data collection.
Are the labels suitable for frozen food applications?
Yes. Specially designed labeling solutions are available for low temperatures, condensation, and frozen storage. Depending on the data capture process, the frozen-food label can be used as either a barcode or an RFID tag.
Can labels be used when cleaning reusable containers?
Yes. Solutions specifically designed for reusable containers and load carriers are available. The material, adhesive, and label construction can be tailored to the respective cleaning conditions.
Can food labels be custom-made?
Yes. PMG manufactures labeling solutions in a variety of sizes, shapes, and designs. Depending on the application, materials, adhesives, printing, and technology can be customized.
Can reusable containers be permanently marked?
Yes. Permanent marking solutions are available for reusable containers, crates, and load carriers, for example, integrated RFID tags or replaceable barcode and RFID labels.
What are the benefits of RFID in the food industry?
RFID enables automated identification without direct visual contact. This allows containers, load carriers, and other units to be quickly tracked and their movements within production and logistics processes to be monitored.








